What Is an H1 Tag? Why It Matters & Best Practices for SEO
What Is an H1 Tag?
An H1 tag is an HTML heading used to mark up a webpage’s main subject. In a webpage’s code, you’ll see the H1 text wrapped in <h1></h1> tags.
Here’s an example of an H1 tag in a blog post’s HTML code and on the live page:
In this article, we’ll share:
- Why are H1 tags important for SEO?
- How to add an H1 tag to your page
- H1 tag best practices
- How to run an H1 tag audit
H1 tags, though not a confirmed ranking factor, are still important for SEO.
Here are the top three reasons why.
1. H1s Help Search Engines Understand Content
Search engines, just like your readers, look at your H1s to learn about your pages and their content.